Health and Fitness

Reebok to Pay $25 Million in Customer Refunds To Settle FTC Charges of Deceptive Advertising of EasyTone and RunTone Shoes

Settlement Order Prohibits Reebok from Making Unsupported Claims that ‘Toning Shoes’ Strengthen, Tone Muscles

Washington, DC–(ENEWSPF)–September 29, 2011.  In its ongoing effort to stem overhyped advertising claims, the Federal Trade Commission announced yesterday that Reebok International Ltd. has agreed to resolve charges that the company deceptively advertised “toning shoes,” which it claimed would provide extra tone and strength to leg and buttock muscles.  Reebok will pay $25 million as part of the settlementagreement.  The…

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