Washington, DC–(ENEWSPF)–November 10, 2011. Two new studies released last week add further proof that the popularity of organic food is not just an elitist trend. One report by the Organic Trade Association (OTA), The 2011 U.S. Families’ Organic Attitudes and Beliefs Study, finds that 78 percent of U.S. families purchase organic food. Another study by SCALE, Inc. finds that organic food is generally cheaper at farmers markets than at grocery stores in Southeast U.S. 
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